Apple has hired former Yves St Laurent CEO Paul Deneve to work on “special projects.” Does this mean that the iWatch, a smartwatch with features similar to the iPhone, is coming soon?
Bloomberg reports, “Deneve returns to the iPhone maker after working for Apple in Europe during the 1990s. He was also CEO of Lanvin and Nina Ricci prior to joining Yves St Laurent.
“While Apple has traditionally promoted from within, the move shows that Cook is looking outside the company to fill some senior roles. Apple is also hiring Hulu LLC executive Pete Distad to help with negotiations to acquire content for Apple TV, two people familiar with the hire said yesterday.
“Deneve isn’t the only fashion executive within the iPhone maker’s corporate ranks. Mickey Drexler, the chairman and CEO of J Crew Group Inc., is on Apple’s board. Cook is a director at Nike Inc.”
In a statement, Apple said, “We’re thrilled to welcome Paul Deneve to Apple. He’ll be working on special projects as a vice president reporting directly to Tim Cook.”
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