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The Samsung Galaxy S3 Helps The Company To Increase Its Market Share In The US

The United States is one of the biggest smartphone markets in the world and a new set of figures illustrates the dominance that two of the major phone manufacturers are enjoying in this region. Samsung and Apple continue to lead the way in the US thanks to superb devices such as the best selling Samsung Galaxy S3 and the new iPhone 5.galaxy s3

These latest figures for the US market come courtesy of ComScore and relate to the final three months of 2012. It looks as though the US market is increasingly becoming a two horse race between these two giants of the phone world. The ComScore report shows that their are currently 125.9 million people using smartphones in the United States and that a big chunk of these devices are produced by one of these two companies. Both Samsung and Apple have managed to post increases of their market share and it is the Korean company who have enjoyed the most success. Thanks to a succession of great phones like the Samsung Galaxy S3 and the Galaxy Note 2 Samsung managed to increase their share by 2.3 points meaning they currently enjoy a huge 36.3 per cent slice of the pie. Apple managed to record a boost of 2 points pushing their share to a very healthy 21 per cent.

Given the continued dominance of these two leading manufacturers it comes as not shock that the operating systems leading the way in the US are Android and iOS. Between the two of them nearly 90 per cent of the market is covered and it is Android that still comes out on tops. Several super devices including the Samsung Galaxy S3 use the Google developed platform which has seen a 0.9 point increase to a massive 53.4 per cent. Apple’s iOS software enjoyed the biggest increase however of 2 points to 36.3 per cent. The release of the high profile iPhone 5 at the beginning of the period in question is a key factor behind this impressive growth.

Apple and Samsung continue to dominate proceedings in the US and high quality phones such as the IPhone 5 and the Samsung Galaxy S3 are the main reason behind this. With new models lined up for the coming months it is expected that this growth will continue in 2013.

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