With the launch of the iPhone widely believed to be happening within the next fortnight we have seen increased speculation surrounding this exciting new model. Perhaps one of the biggest clues yet about the launch of the phone has come directly from Apple and a change they have made to their consumer trade in scheme.
Apples trade in scheme is a superb service that enables users of the companies product to exchange them for part payment towards newer technology. This clever scheme helps to increase brand loyalty by ensuring consumer do not stray to rival formats and it also benefits the customer as they can get their hands on the latest devices at reduced prices. The iPhone 4 has been the top value phone included on this scheme until the 4S model was introduced over the past few days. The addition of this phone strongly suggests that we will see the iPhone 5 launched very soon. Previously the 4S was not included as it was the most premium model in the range and therefore an upgrade was not possible. The fact it is now featured means a new, higher spec phone is about to be launched. The trade in scheme is offering an impressive £300 for the White iPhone 4S 64GB and a lower amount of £260 for the 16GB Black version.
It is expected that the iPhone 5 will be unveiled on September the 12th and the model is destined to become one of the most popular handsets ever released. If you ask most consumers what they are looking forward to most on the new model then many will say that they are eager to see the brand new design that is expected. September 2010 is the last time we saw a new iPhone design introduced on the iPhone 4. The 4S left consumers somewhat underwhelmed as it used the same body so there is more anticipation than ever before about the iPhone 5. The model is said to feature a new metal model which is sure to look great given Apple’s excellent history when it comes to design. It is also rumoured to be the slimmest phone ever produced with an overall depth of just 7.6mm. Apple may be reducing the size in some areas but they are increasing it in others with a new 4 inch display lined up for the model. Other big changes include the new iOS6 operating system and a powerful new quad core chipset.
If the Apple trade in scheme is anything to go by we are likely to see the new iPhone 5 launched before the end of September. Expect huge demand for the new handset for a number of reasons including an improved, larger display and a striking brand new design.
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