Among the Apple iDevices such as the iPhone 3G S, the iPhone 4, and the iPad, which one do you think has influenced the way we look at technology. Some Britons think that it is Apple’s tablet. Although there are some who think that tablets are the next big thing when it comes to technology; there are some who think that tablet technology is just a fad. To put an end to this debate, we have gathered a few facts that will hopefully tip the balance.
A survey was conducted by two of the top strategic content agencies, YouGov and Seven. They surveyed a total of 1,007 adult Apple iPad users in the UK on March of this year. They were able to gather some pretty interesting facts about how the tablet affects the way we use technology and how it affects our lives.
The results were staggering. According to the survey, 69% of these users make use of their tablets in the bedroom. Presumably, they use the slate before going to bed in the evening and after they wake up in the morning. 42% of them mostly use the Apple tablet when they are in their kitchens. It is most likely that they use the device as a cookbook. Mostly, it is the women that bring their tablets to the kitchen (44% for women and 41% for men). 19% of these adult users use the tablet while on the commute (while driving or on the train).
Here is how the tablets influences the way they use the technology and how it affects their daily routines. 53% of these users use the Apple iPad for entertainment. Peak hours for this form of use is from 7 to 9 pm. During this time, 73% of the users watch videos, listen to music, or play games. 90% of users use the tablet mainly for surfing the web. Because of the iPad, 36% of them use their laptops less, 31% use desktop PCs less, 10% watch less TV, 2% read less printed media, work productivity is up by 3%, watching movies is up by 4%, online shopping is up by 7%, listening to tracks is up by 11%, using email is up by 20%, and playing games is up by 40%. These figures speak for themselves. With this much use, we are sure to see more of the iPad in the UK in years to come.